Sen elaborated on the initiatives aimed at revitalizing tourism in Purulia, a region that was previously affected by Maoist activities but is now attracting attention for its natural scenery and increased safety. “A significant influx of tourists is now exploring the lush green forests and hills of this western district,” Sen remarked.
He credited the increase in tourism to strategic infrastructure support offered by the state to private investors interested in hospitality and tourism ventures. “The state government is providing substantial infrastructural assistance to private entities to develop tourism properties,” he observed.
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To promote coordinated development in the district, the government has formed the Purulia Tourism Development Council. According to the minister, this council is responsible for aiding stakeholders and marketing the district as an attractive vacation spot. “Tourists who typically visit north Bengal for its forests and hills are now considering Purulia, where stability and safety have been restored,” Sen emphasized.
The state’s commitment to inclusive tourism development is viewed as a vital strategy to unlock the potential of lesser-known destinations and expand experiences beyond the usual tourist hotspots of north Bengal and the Sundarbans.
In a delightful expansion of West Bengal’s cultural and agricultural initiatives, 19 metric tonnes of Malda mangoes will be highlighted at the Bengal Mango Fair and Handloom-Hand Craft Expo 2025, which will commence on June 24 at the Handloom Haat in Janpath, New Delhi.
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This initiative, led by the West Bengal government, aims to introduce the capital’s residents and mango lovers from north-west India to the renowned Malda mango varieties. Known for their exquisite flavor, Malda mangoes enjoy high demand both domestically and internationally.
The region consistently receives large orders for its mangoes from across India and abroad. However, logistical hurdles in the export process have often limited broader distribution. This year, the state government has established improved systems to ensure efficient transport and delivery, enabling the iconic mangoes to reach more consumers promptly.
The fair will not only focus on mangoes but will also highlight Bengal’s rich handloom and handicraft heritage, providing a comprehensive experience of the state’s cultural legacy.
(Edited by : Jerome Anthony)